Well, this puts you on an advantage because it allows for more opportunities for monetization. You get to have more ad choices to compete with the rest of your inventory. With the right ad optimization strategy, you can pick the ones most profitable for you. 2.We want to support a diverse range of creators and publishers, which is why we've introduced a range of monetization options, including Branded Content and Instant Articles. More recently, we've been testing in-stream ads with a group of publishers, and we're working on opening it up more broadly.
It also gives you a chance to experiment on the best performing ad types and placements per page. This optimization resource will help you decide on ad placement and types to improve site revenue.
These guidelines focus specifically on what content is eligible for ads. Your content may be impacted by these guidelines, but will remain on the platform provided it meets our Community Standards.
As a result of optimization, plus having the chance to display more variety of content from ads – users will be encouraged to stay on your page and be drawn to the content relevant to them.
Audiences today expect personally relevant content that they can talk about and that makes them feel part of an engaged community. Learn more about how to deliver this using our tools.